UrbanBite
Building a food delivery brand's social community
A creator-led social strategy that grew UrbanBite's audience by 400k in a year.
The challenge
UrbanBite was competing against global delivery platforms with a fraction of the budget and very little brand awareness.
Our solution
We built a playful, creator-first content strategy around local restaurants and food culture, produced short-form video weekly, and partnered with 40+ local creators.
The results
+400kfollowers
9.8%engagement rate
+52%app installs
“Our social channels went from an afterthought to our biggest growth driver.”
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