Smart people. Simple solutions. Serious results.
We’re a team of 45 strategists, creatives and engineers based in Ljubljana, working with brands across Europe and beyond.
Named after a 700-year-old idea.
Occam’s razor says the simplest explanation is usually the right one. When we founded Occams in 2016, the digital world was getting louder and more complicated — more channels, more tools, more agencies passing work between each other.
We set out to do the opposite: one integrated team that understands your whole business, cuts through the noise and focuses on the few things that genuinely drive growth. Ten years later, that idea still guides every project we take on.
What we stand for.
Four principles that shape how we hire, how we work and how we treat our clients.
Simplicity first
We find the clearest path to results and cut everything that doesn’t serve it.
Care deeply
We treat your business like our own and your customers like people, not segments.
Radical transparency
Open books, live dashboards and honest advice — even when it’s not what you expected.
Always improving
We test, learn and level up constantly — for our clients and ourselves.
The people behind Occams.
A senior team with decades of combined experience at leading agencies, startups and global brands.
Nina Petek
Founder & CEO
Marko Vidmar
Head of Strategy
Sara Kovač
Creative Director
Jan Golob
Head of Engineering
Ten years of keeping it simple.
Occams is founded
Two founders, one laptop each and a shared belief that digital could be done better.
Video & motion studio opens
We brought production in-house to tell better stories, faster.
Going international
Our first clients in Germany, Austria and the Nordics — all won remotely.
Agency of the Year
Recognised as Slovenia’s Digital Agency of the Year for integrated campaigns.
45 people, 18 countries
A full-service team serving brands across Europe — and still keeping it simple.